—

“淳朴味道 源于本真”

 以食材本身的味道为“质”，是一种追求食物本来味道的态度。体现了人与食物、食物与精神的体验关系。

 自然符号品牌设计团队以返璞归真、回归自然的理念结合现代的设计手法，为樸食打造淳朴而又时尚的视觉形象。

-
"Simple taste comes from the truth"
In order to taste the taste of their own ingredients, is a pursuit of the original taste of food attitude. It reflects the relationship between people and food, food and spirit.
The ziran brand design team to the simple idea of combining modern design techniques, to create Pu food simple and stylish visual image.