CLIENT 茶饮品牌VI设计和空间设计
PROJECT 餐饮VI设计
悦茶廊茶饮品牌VI设计

悦茶廊是一个品牌改造设计项目,包含品牌logo设计,品牌空间设计。因原形象与品牌脱节,品牌名称和品牌形象没有形成品牌最佳记忆点,

原空间杂乱,灯光过于昏暗。

自然符号团队对其进行重新梳理,以“悦”字为主要传播识别,形成一个超级符号,结合音符,树叶,悦字等组合而形成的图形标识,也是

希望传达出愉悦的,放松的,具有超强品牌识别力。

 

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Veetea gallery is a brand renovation project, including the brand logo design, brand space design. Because of the original image and brand out of touch, the brand name and brand image has not formed the best brand memory,
The original space is messy, the light is too dim.
Natural symbol of the team to re sort, with "Yue" as the main word to identify the identity of the formation of a super rich, notes, leaves, Yue words, such as the formation of a combination of graphic symbols, but also
Want to convey a pleasant, relaxed, with strong brand recognition.

 

 

 

 

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